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Big M little m, What Begins With M? Marketing.

Big M little m, What Begins With M? Marketing.

Marketing and marketers have an ugly reputation. According to popular opinion, we're pushy, dishonest, manipulative, and greedy. In podcast episode 1, my friend Nick had nothing good to say about marketers' efforts to target children. And before learning more about the practice of marketing, I would probably share in this popular opinion. But that's because I didn't understand what marketing (with a capital M) really was all about.